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Vertus Group Acquires Bookassist Holdings Ltd.

December 13, 2017
Acquisition: Bookassist

Dublin, IrelandVertus Group (formerly Jonas Software's Club & Hospitality Portfolio) is pleased to announce the acquisition of Bookassist Holdings Ltd. ("Bookassist"), a leading provider of booking digital marketing, web design and distribution management technology solutions for the hospitality industry. 

"Bookassist, with its strong presence in the European hospitality market, is a valuable addition to the Jonas group [Vertus Group's parent company] of companies," said Barry Symons, CEO of Jonas. "We are very excited to welcome Bookassist's dedicated customers and employees to our organization."

"Our acquisition by Vertus Group is a strong endorsement of the Bookassist team and our ethos of innovation and service to the hospitality industry over almost two decades," said Des O'Mahony PhD, Co-Founder and CEO. "We're really looking forward to this next phase of Bookassist's journey and the very positive impact that Vertus Group's backing will have on our services and products."

About Bookassist

Founded in Dublin, Ireland in 1999, Bookassist management comprises an expert and award-winning team with decades of experience in scientific and technology research, in the hospitality industry, in internet consultancy and in enterprise-level software development. They have long been recognized as thought leader, first-mover and innovator in the hospitality technology space with offices in Dublin, Madrid, Rome, Vienna, and Prague with resellers worldwide. Bookassist is a trading name and registered trademark of Automatic Netware Limited. Ponterra Business Advisors provided strategic investment banking advice to Bookassist on the transaction. 

About Vertus Group

Vertus Group operates over 20 independently managed software brands around the world, providing them with the strategic guidance and financial security required to be leaders in their respective markets. From its roots formed in the club management and hospitality markets, Vertus Group's reach has grown extensively and expanded to new verticals like dispute management and developer tools. Today, Vertus Group is proud to supply industry-leading enterprise management software and related services to businesses in more than 100 countries across multiple verticals. 

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